Pop My Bubbles PS2 November 3, 2006

The giant electronic beast known as Sony is sometimes viewed as a lumbering giant – a sleeping dragon desperate to recapture it’s glory days. As with most large corporations, as you grow, you become more fragmented and no matter how large you are, eventually all those micro cracks will get to you.

However, there is still one bright spot in Sony; its advertising, especially for its Playstation division. Exhibit A, the bus stop terminal. It looks normal enough. A giant blue awning with the Sony and PS2 brand names emblazoned each corner.

The whole wall is covered in bubble wrap. A large wallpaper of the 4 geometric shapes found on Sony controllers. I think it’s brilliant. Who can RESIST popping bubble wrap? There’s something relaxing and addicting about the activity. I wouldn’t be surprised if a few people missed their ride while preoccupied with popping each and every bubble. It’s maddening I tell ya, impossible to resist! MUST POP THE BUBBLES!